Assistant Executive – Graphic Designer (Online Content)

Pwani Oil Group is one of East Africa’s leading manufacturers of edible oils, fats, soaps, and detergents. Based in Kikambala, Kilifi County, the company is committed to quality, innovation, and empowering communities through trusted household brands such as Fresh Fri, Salit, and Sawa.

1. Assistant Executive – Graphic Designer (Online Content)

KEY RESPONSIBILITIES

• Social & Digital Content Design – Create high-quality digital assets for Instagram, TikTok, Facebook, WhatsApp, and other online platforms.
• Campaign & Launch Support – Collaborate with brand and digital teams to translate campaign briefs into compelling visual content.
• Performance & Optimization Mindset – Identify opportunities to enhance engagement through layout, messaging hierarchy, and format optimization.
• Competitor & Trend Awareness – Translate relevant trends into brand-appropriate creative concepts that enhance digital presence.
• Website Visual Management – Design and update website banners, product visuals, and promotional assets. Maintain brand consistency across all digital touchpoints.
• Content Planning & Asset Management – Maintain an organized digital asset library and content bank.

SKILLS & QUALIFICATIONS

• Bachelor’s Degree or Diploma in Graphic Design, Visual Communication, or related field.
• 1-3 years’ experience in digital content design (FMCG or agency experience preferred).
• Strong portfolio showcasing social media and digital campaign work.
• Proficiency in AI-assisted creative tools for design and content production (e.g., generative image tools, AI-based design assistants, prompt-based creative workflows) to improve speed, quality, and iteration.
• Strong typography, layout, and visual storytelling skills.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Basic familiarity with digital analytics platforms is an added advantage.

How to Apply

• Send your CV: Jobs@pwani.net Deadline: 5th March 2025